2025 Apr, 09 Abu Dhabi, UAE
In a major milestone for the company, EX Sports DMCC has officially been granted a 100% foreign-owned license to operate in the Kingdom of Saudi Arabia by the Ministry of Investment Saudi Arabia (MISA). This license was issued one day before the Sport Investment Forum, jointly organized by MISA and the Ministry of Sports, showcasing the government’s commitment to attracting global innovation and expertise into the Saudi sports ecosystem.
Originally established in Dubai as a tech-driven fan engagement platform, EX Sports has rapidly evolved into a prominent brand aggregator and strategic consultant for sports and entertainment in the region. The company's successful track record in launching high-profile projects across Saudi Arabia has positioned it as a trusted partner and visionary leader in the evolving sportainment space.
With this new license, EX Sports is now fully authorized to operate and bid for government projects within the Kingdom, solidifying its long-term commitment to Saudi Arabia and aligning with the country’s Vision 2030 goals of transforming the sports and entertainment sectors.